Brand Development

05 Mar Brand Development

Posted at 10:26h in eCourses by
0 Likes

In this course, you will learn about creating a strong brand for your company. Branding presents an opportunity for SMEs to build customer credibility and compete with larger organisations.

The objectives of this course are as follows:

  • To understand the four segments of branding
  • To identify the 5 C’s associated with branding
  • To develop a brand outline and business statement

Course Content

Expand All